Know your customer: The retailer should have a deeper understanding of to whom he is selling.Before promoting an offer, a retailer should keep these points in mind: When the offer begins to boost sales, it benefits the retail sector. To achieve the target, a retailer should place eye-catching labels inside or on top of the shelves. Larger the retail store, higher will be the target. If a retailer identifies that the demand for a particular product is low, he can strategically plan to sell it by providing discounts. With the help of a planogram, a retailer can create signage for their retail shelf that in promoting their merchandise. The importance of signage in retail marketing is attracting new customers, retaining existing customers, increasing retail sales, and freeing up unwanted shelf space. Offering discounts on retail purchases is a strategy used to draw people into a store. In retail, signage is used for displaying promotional materials to grab the attention of customers. Common examples of promotional materials include offers and discounts. It acts as a visual diagram in providing details on product placement in a retail store.

Planograms are an ideal merchandising tool for presenting products to people.

In such a scenario, retailers use signage as a tool to seek attention from their customers. Today, leading retailers rely on planograms to create attractive labels for their shelves. Sometimes, there are chances that customers might not have noticed certain products, and creative labels can be used to persuade them. Signage helps in increasing the flow of customer traffic to the retail store effectively. Retail signage or label is one of the first things a customer sees when he visits a retail store.

Retail planogram for intimates